New York, NY – July 30, 2025 – Alliance Cargo Express (ACE) today announced it has entered the second stage of its project to implement an online quotation system for air freight services. In this Phase Two rollout, ACE's clients gain direct online access to a platform that instantly generates comprehensive end-to-end delivery cycle pricing, factoring in each shipment's origin location, cargo characteristics, and final destination. This milestone follows a successful initial integration phase of the system that took place earlier this year. It marks a significant step in ACE's digital innovation journey, aimed at enhancing customer experience and transparency in the air cargo industry.
In Phase Two of the project, customers can now obtain complete air freight quotes in real time through ACE's website. By entering shipment details – such as weight, dimensions, type of goods, pickup point, and destination – clients receive an immediate price quote covering every step of the shipment's journey, from initial cargo collection to delivery at the destination airport. The system automatically calculates all applicable air freight charges, fuel surcharges, handling fees, taxes, and duties, based on the cargo's specific requirements (e.g., perishable or hazardous materials), its origin and destination, and the chosen service level. This means customers get an all-in-one, accurate quote for the entire delivery cycle within seconds, without the need for phone calls or manual calculations. They can then adjust parameters or compare different service options, and even proceed to book the shipment online once they are satisfied with the quote, all through a single, user-friendly portal.
Alliance Cargo Express's Multi-Year Digital Drive: The online quotation platform is the result of a multi-year innovation initiative at ACE. Over the past three to four years, the company has dedicated significant resources to modernizing its cargo booking process, securing airline capacity, and providing customer rates within as little as 30 seconds. This effort resulted in a proprietary, fully autonomous quotation system capable of fulfilling quote requests almost instantaneously, without requiring any manual intervention. Early implementations enabled select premium clients to access accurate rates directly via the website, providing "quick quotes for overseas customers" and eliminating the need to wait a whole day for pricing feedback. Phase Two builds on this foundation by expanding the system's accessibility to all clients and shipments, aligning with the broader shift in the air freight industry toward digital e-bookings over traditional paper-based processes.
"Empowering Customers with Speed and Transparency" – ACE has long emphasized providing an "efficient, hassle-free experience" for its customers. The expanded online quotation system exemplifies this client-centric philosophy, as reported by transportationreview.com. "This new platform is a game-changer for our clients," said Roman Mizerota, Co-founder and Director of Logistics at Alliance Cargo Express. "They can now retrieve complete origin-to-destination pricing in seconds, with a clear breakdown of costs at every step. By putting instant, accurate quotes at our customers' fingertips, we're not only saving them time but also empowering them to make informed shipping decisions on their schedule. It's all about making air freight more accessible, transparent, and efficient for everyone involved."
Key Benefits for ACE Customers
The Phase Two online quotation system offers numerous benefits designed to enhance the shipping experience for Alliance Cargo Express's clients:
Ease of Use: The web-based portal is intuitive and accessible 24/7, enabling users to obtain quotes at any time and from anywhere. Customers no longer need to navigate complex rate tables or wait for lengthy email exchanges – the system eliminates the frustration of prolonged waiting times and manual inquiries, letting clients obtain the information they need with just a few clicks. The self-service nature of the platform makes the quote-and-book process straightforward even for those unfamiliar with logistics, putting convenience at the forefront.
Accuracy: By leveraging up-to-date data and automated algorithms, ACE's online quote tool provides precise pricing tailored to each shipment. This minimizes the risk of human error or miscalculation in the quoting process. All cost factors are computed based on the shipment's specific details, ensuring the quote reflects the actual door-to-door cost. Such accuracy fosters trust and reliability, as clients can be confident that the price they see online is based on real conditions and will closely match the final billed amount.
Transparency: The system promotes complete transparency in freight pricing. Every quote includes a clear breakdown of charges, covering base air freight rates, fuel surcharges, security fees, handling charges, taxes, and any additional fees for special cargo requirements. This level of detail removes the "mystery" from logistics pricing and helps customers understand exactly what they are paying for. By having an itemized quote generated in real-time, clients can easily see how factors such as cargo weight or hazardous classification impact the cost, reinforcing fairness and transparency in the transaction.
Efficiency & Speed: What used to take hours or even days through back-and-forth communications can now happen almost instantly. The instantaneous quotes streamline the freight booking process dramatically. Clients can make quicker decisions, and ACE's team can process bookings more efficiently, thereby improving overall turnaround times. This boost in efficiency means shipments can be initiated sooner, speeding up supply chains. Internally, automating the quote process also frees ACE staff from manual rate calculations and email tasks, allowing them to focus on addressing complex customer needs. The net result is a more agile operation for both the customer and the service provider.
Customer Empowerment: Perhaps most importantly, the online quotation system empowers the customer. Users can experiment with different scenarios (for example, adjusting the shipment date, weights, or service level) and instantly see updated pricing, helping them optimize costs and schedules to suit their business needs. They are no longer dependent on office hours or waiting for a salesperson to respond – the information is available on demand. This empowerment not only enhances customer satisfaction but also encourages engagement; clients can "conveniently access, adjust, and approve" quotes on their own, which makes the shipping process feel more collaborative and tailored to their requirements. By demystifying freight rates and empowering customers with more autonomy, ACE is strengthening its client relationships and fostering repeat business.
Value for Airline Partners and the Industry
It's not only customers who benefit from ACE's digital quoting advancement – the company's airline partners and the broader logistics network are poised to gain value as well. With instant, accurate quotes being generated and accepted, air carriers partnering with Alliance Cargo Express can enjoy faster bookings and better visibility on incoming shipments. Rather than waiting for manual rate inquiries and confirmations, carriers receive bookings from ACE's system almost in real time, which aids in capacity planning and reduces last-minute surprises. The increased efficiency and accuracy result in fewer discrepancies and booking errors, thereby smoothing out operations for everyone involved.
Moreover, ACE's online quotation platform is designed with connectivity in mind, allowing for potential integration with airline systems and other logistics partners. As the platform matures, it can enable seamless data exchange between ACE and carriers (for example, via APIs), ensuring that schedules, space availability, and pricing updates are synchronized. This type of digital synchronization minimizes the need for repetitive data entry and accelerates the flow of information across the supply chain. Ultimately, it helps build a more resilient and responsive logistics ecosystem.
Importantly, Alliance Cargo Express's initiative aligns with a broader industry trend: the push towards digitalization and e-commerce-style interactions in the freight industry. The adoption of an online quotation and booking system supports the air cargo industry's shift toward e-bookings, replacing traditional paper-based or email-driven processes. By embracing this trend, ACE and its airline partners are staying ahead of the curve. They set an example in modernization, demonstrating how freight forwarders and carriers can collaborate through technology to deliver faster and more transparent services. In turn, shippers and consignees benefit from a more streamlined supply chain, where obtaining a quote and securing space on an aircraft is as easy as booking a passenger flight online.
Real-World Use Cases: How It Works in Practice
To illustrate the impact of the new online quotation system, here are a couple of realistic scenarios demonstrating how clients can use it:
Small Business Exporter: Imagine a mid-sized electronics distributor in Texas looking to ship a batch of laptops from Dallas to Dubai. Using ACE's online platform, the logistics manager enters the pickup location, the cargo details (weight, dimensions, and that the items are non-hazardous electronics), and the destination in Dubai. Within seconds, the system returns multiple quote options. For example, it might display a standard air freight option with a 3-day transit to Dubai World Central Airport and a premium express option with a 1-2 day transit, each accompanied by an itemized cost breakdown. The quote clearly delineates the pickup trucking fee from their Dallas warehouse, the air freight charge (including flight route and transit time), fuel surcharges, insurance, and delivery handling in Dubai, all calculated in real-time. With these transparent options, the distributor can immediately compare prices versus transit times and decide on the best solution. They select the 3-day option for cost savings, then click to book that service through the portal. The entire process – from quote to confirmed booking – is completed in a single online session, enabling the business to plan its logistics on the fly without waiting for email confirmations.
Specialized Cargo Shipment: Consider a pharmaceutical company in Los Angeles needing to send temperature-sensitive vaccines to Nairobi, Kenya. Such shipments have complex requirements, but ACE's online system efficiently handles them. The company logs in to the portal and inputs the details: pickup from their LA facility, 500 kg of vaccines requiring cold-chain handling, destination Jomo Kenyatta International Airport (NBO), and priority service to ensure speed. The online quotation system instantly factors in all these specifics – it accounts for the need for a refrigerated truck pickup, specialized packaging and cooling containers, expedited handling through customs (given medical cargo priority), and the optimal flight routing to Nairobi. The result is a comprehensive quote presented on screen, detailing a door-to-door solution that includes pickup on a refrigerated truck in Los Angeles, a direct (or connecting) cargo flight with active temperature control, and coordination with a local partner in Nairobi for final delivery, all with costs transparently broken down. Crucially, the quote is generated immediately, so the pharma company's logistics team can review the price and schedule right away. They can trust that the system's price is accurate, as it reflects the latest fuel costs, security fees, and cold-chain service surcharges. With a tight timeline to deliver vaccines safely, this instant visibility enables the team to swiftly approve the quote and initiate the shipment, ensuring life-saving medicines reach their destination without delay.
About Alliance Cargo Express
Alliance Cargo Express (ACE) is an IATA-accredited international air freight forwarder and logistics provider based in New York. Founded by industry experts and aviation logistics veterans, the company provides a comprehensive suite of air cargo services to businesses worldwide. From air charters and expedited shipping to warehousing, trucking, and customs clearance, ACE handles all aspects of the supply chain, focusing on speed and reliability. The company's team of trained professionals is equipped to manage all types of goods – from perishable commodities to hazardous materials – catering to diverse industries such as automotive, pharmaceuticals, oil & gas, e-commerce, and fine arts.
ACE is known for its client-centric approach and commitment to innovation in logistics. The firm specializes in minimizing transit times and optimizing operational efficiency for its clients, while upholding the highest standards of safety and care in handling cargo. Alliance Cargo Express's recent digital initiatives, including its online quotation system, exemplify the company's drive to redefine industry norms and set new benchmarks in freight forwarding. By blending cutting-edge technology with personalized service, ACE continues to empower customers and partners worldwide with transparent, efficient, and seamless freight transportation solutions.